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BUSN 1340 Syllabus

Course Syllabus

BUSN 1340 - Small Business Management

3 Credit Hours

Course Information

Course Description:

This 3-credit course is a study of the techniques of organizing and operating a small business, which includes development of the business plan, finance options, management or hum, resources, the firm's assets, and risk global opportunities and exit strategies. 

Course Outcomes:

Upon successful completion of this course, students will be able to:

  • Describe the process of starting a small business, including the development of an effective business plan
  • Discuss various financing options, risk management options, global opportunities, and exit strategies
  • Describe the process of managing human resources and the key issues in managing the firm’s assets
Prerequisites & Co-requisites:

ENGL 0810, MATH Competencies 1-5, and READ 0810

Course Topics:
  • Part 1: Entrepreneurship: A World of Opportunity
    • Chapter 1 The Entrepreneurial Life
    • Chapter 2 Integrity and Ethics: Foundations of Success in Small Business
  • Part 2: Starting from Scratch or Joining an Existing Business
    • Chapter 3 Starting a Small Business
    • Chapter 4 Franchises and Buyouts
    • Chapter 5 The Family Business
  • Part 3: Developing the New Venture Business Plan
    • Chapter 6 The Business Plan: Visualizing the Dream
    • Chapter 7 The Market Plan
    • Chapter 8 The Organizational Plan: Teams, Legal Structures, Alliances, and Directors
    • Chapter 9 The Location Plan
    • Chapter 10 Understanding a Firm's Financial Statement
    • Chapter 11 Forecasting Financial Requirements
    • Chapter 12 A Firm's Sources of Financing
    • Chapter 13 Planning for the Harvest
  • Part 4: Focusing on the Customer: Marketing Growth Strategies
    • Chapter 14 Building Customer Relationship
    • Chapter 15 Product Development and Supply Chain Management
    • Chapter 16 Pricing and Credit Decisions
    • Chapter 17 Promotional Planning
    • Chapter 18 Global Opportunities for Small Businesses
  • Part 5: Managing Growth in the Small Business
    • Chapter 19 Professional Management and the Small Business
    • Chapter 20 Managing Human Resources
    • Chapter 21 Managing Operations
    • Chapter 22 Managing the Firm's Assets
    • Chapter 23 Managing Risk in the Small Business
Specific Course Requirements:


Textbooks, Supplementary Materials, Hardware and Software Requirements

Required Textbooks:

Please visit the Virtual Bookstore to obtain textbook information for this course. Move your cursor over the "Books" link in the navigation bar and select "Textbooks & Course Materials." Select your Program, Term, Department, and Course; then select "Submit."

Supplementary Materials:
Hardware and Software Requirements:

Minimum hardware requirements can be found here.

Minimum software requirements can be found here.

Common applications you might need:

Web Resources:

Purdue OWL Online Writing Lab (for APA, MLA, or Chicago style)

The Writing Center Online Writer's Handbook

Student Resources:
  • Technical support information can be found on the TN eCampus Help Desk page.
  • Smarthinking virtual tutoring is available FREE of charge. to access Smarthinking, visit the course homepage and select Smarthinking under Course Resources. You also view sample sessions to see what Smarthinking offers and how it works.
  • Information on other student issues or concerns can be located on the TN eCampus Student Resources page.

Instructor Information

Please see "Instructor Information" in the Getting Started Module for instructor contact information, virtual office hours, and other communication information. You can expect to receive a response from the instructor within 24-48 hours unless notified of extenuating circumstances.

Participation, Assessments, & Grading

Grading Procedures:

Letter grades for this course will be assigned based on the following scale.

Assigned Grade

Point RangeAssigned Grade
90 - 100%A
80 - 89%B
70 - 79%C
60 - 69%D
Under 59%F

Graded Items

14 Assignments50%
14 Quizzes15%
2 Discussion Boards15%
Research Paper10%
Final Exam10%
Total Percentage100%


Grading Scale:
Assignments and Projects:
Module Assignments: 
There are 14 assignments. You can find specific information about each assignment in its corresponding module. Each assignment will be graded using the rubric attached to the dropbox.
Module Quizzes:
There will be 14 quizzes. Each quiz contains 25 multiple choice questions that are randomized so that students will not receive the same questions. These quizzes will cover the chapters associated with that module. They will have a time limit of 120 minutes. Students will be permitted 2 attempts at each quiz. The grade book will capture the highest of the two attempts. This enables the student to challenge themselves to do better on their quiz. Upon completion of each quiz, it will be automatically graded and posted into the grade book.
Discussion Board:
The student will complete 2 original discussion board threads and they must respond to two of their peers, per discussion board assignment. The student will not be able to see the other discussion board threads until they have completed their own threads. Before submitting their initial response, the student will need to perform research on the topic assigned to the discussion board assignment. All original threads created, as well as responses should contain research references other than the textbook for the course. Students are encouraged to challenge their peers' original post with additional research as well as questions. A minimum of 250-words must be used in the original thread and 150-words in the peer response posts. All posts must be professionally written to include proper grammar, spelling, and sentence structure. Each discussion board grade will be graded using the following:
  • 30% - Original thread post with research from a reliable source, proper use of citations and listing of references 
  • 30% - Follow-up peer posts
  • 20% - Grammar, spelling, and sentence structure
  • 20% - Reading, reviewing, and responding to other posts
The course will consist of one Final examination. This exam will consist of 50 multiple choice questions. The exam will cover all 23 chapters and have a time limit of 240 minutes. Students will be permitted 2 attempts at the exam. The grade book will capture the highest of the two attempts. Upon completion of the examination, the score will be automatically graded and posted into the grade book.
Class Participation:

Each module in this course includes an overview of topics covered in each chapter, as well as a list of items to be completed for each module with instructions. To begin each module, study the notes page and watch the corresponding videos, if applicable. Students should take extra notes from each chapter. The student shall complete each module in succession presented in the course. Complete all assignments, discussion boards, quizzes, and the final exam. Class participation consists of more than simply logging into TN eCampus, the student must complete the modules assigned. Contact the instructor of the course early if issues arise. 

Late Policy:

Punctuality is a must in this course. All assignments, quizzes, discussions, and exam are due on or before the date/time indicated in TN eCampus. Unless otherwise stated, the time for all assignments, quizzes, and exam will be 11:30 PM on the due date. NOTE: The due date/time is the absolute deadline for assignments. In cases of emergencies, please email the instructor as soon as possible. The instructor reserves the right to request verification of the situation, example: doctors note. If justified, the instructor may allow late submissions. In cases of no legitimate reason for the late submission, a substantial late grade may be assessed, example: zero. The instructor reserves the right to not accept a late submission.

Course Ground Rules

The following two statements (1., 2.) were derived from the TBR System-wide Student Rules document, released January 2012:


Read the document in its entirety here.

1. Standards of Conduct:

  • Students are required to adhere to the same professional, legal and ethical standards of conduct online as on campus. In addition, students should conform to generally accepted standards of "netiquette" while sending e-mail, posting comments to the discussion board, and while participating in other means of communicating online. Specifically, students should refrain from inappropriate and/or offensive language, comments and actions.

2. Review the TN eCampus Academic Integrity/Academic Honesty Policy:

  • In their academic activities, students are expected to maintain high standards of honesty and integrity. Academic dishonesty is prohibited.

Such conduct includes, but is not limited to:

  • an attempt by one or more students to use unauthorized information in the taking of an exam
  • to submit as one's own work, themes, reports, drawings, laboratory notes, computer programs, or other products prepared by another person,
  • or to knowingly assist another student in obtaining or using unauthorized materials.

Plagiarism, cheating, and other forms of academic dishonesty are prohibited.

Students guilty of academic misconduct, either directly or indirectly through participation or assistance, are subject to disciplinary action through the regular procedures of the student’s home institution.  Refer to the student handbook provided by your home institution to review the student conduct policy.

In addition to other possible disciplinary sanctions that may be imposed, the instructor has the authority to assign an "F" or zero for an activity or to assign an "F" for the course.

Other Course Rules:

Students are expected to:

  • Participate in all aspects of the course
  • Communicate with other students
  • Learn how to navigate in Brightspace
  • Keep abreast of course announcements
  • Use the assigned course management (Brightspace) email address rather than a personal email address
  • Address technical problems immediately:
  • Observe course netiquette at all times.

Guidelines for Communications


  • Always include a subject line.
  • Remember without facial expressions some comments may be taken the wrong way. Be careful in wording your emails. Use of emoticons might be helpful in some cases.
  • Use standard fonts.
  • Do not send large attachments without permission.
  • Special formatting such as centering, audio messages, tables, html, etc. should be avoided unless necessary to complete an assignment or other communication.
  • Respect the privacy of other class members


  • Review the discussion threads thoroughly before entering the discussion. Be a lurker then a discussant.
  • Try to maintain threads by using the "Reply" button rather starting a new topic.
  • Do not make insulting or inflammatory statements to other members of the discussion group. Be respectful of other’s ideas.
  • Be patient and read the comments of other group members thoroughly before entering your remarks.
  • Be cooperative with group leaders in completing assigned tasks.
  • Be positive and constructive in group discussions.
  • Respond in a thoughtful and timely manner.


The Tennessee Virtual Library is available to all students enrolled in TN eCampus programs and courses. Links to library materials (such as electronic journals, databases, interlibrary loans, digital reserves, dictionaries, encyclopedias, maps, and librarian support) and Internet resources needed by learners to complete online assignments and as background reading will be included within the course modules. To access the Virtual Library, go to the course homepage and select the Virtual Library link under Course Resources.

Students with Disabilities

Qualified students with disabilities will be provided reasonable and necessary academic accommodations if determined eligible by the appropriate disability services staff at their home institution. Prior to granting disability accommodations in this course, the instructor must receive written verification of a student's eligibility for specific accommodations from the disability services staff at the home institution. It is the student's responsibility to initiate contact with their home institution's disability services staff and to follow the established procedures for having the accommodation notice sent to the instructor.

Syllabus Changes

The instructor reserves the right to make changes as necessary to this syllabus. If changes are necessitated during the term of the course, the instructor will immediately notify students of such changes both by individual email communication and posting both notification and nature of change(s) on the course bulletin board.


The information contained in this syllabus is for general information purposes only. While we endeavor to keep this information up-to-date and accurate, there may be some discrepancies between this syllabus and the one found in your online course. The syllabus of record is the one found in your online course. Please make sure you read the syllabus in your course at the beginning of the semester. Questions regarding course content should be directed to your instructor.

Last Revised on December 15, 2017